In the fast-paced world that exists today, successful companies will be those that develop and sustain a culture where the people embrace constant change. Our framework for instilling a culture of change allows leaders to focus on the people engagement without sacrificing execution. The model is based on the principles of communication and engagement and requires all roles be well-defined and all players be active participants. This is a practical guide for leaders who want their teams to be comfortable with change as a constant. BASE is also very useful for one-off change initiatives, whether or not the organization is working on changing its culture to be more "change resilient".
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